Consultar con el anunciante Marketing Automation: A Portelá

Fecha de publicación: Agosto 16, 2021
  • Ubicación: A Portelá, Ourense, Spain

Marketing Automation: 5 Reasons to Use It and Get Results for Your Business5 reasons to use marketing automation To understand the importance of marketing automation, we must first understand what it means. Sporadic email marketing submissions, following back on social media are not enough. Marketing automation is much more than that, it will understand your lead's need and will work in a personalized and measurable way with those who are interacting with your company regardless of the channel used. In other words, automation helps you understand exactly what your lead needs, what it is looking for and what it needs to be nurtured, in relation to content. To, later, insert it into the CRM funnel, following the entire purchase stage, with maximum useful and attractive information to support decision making. In Brazil, some companies already work with this technology, investing in the quality of content offered to the lead and in the development of tools related to software that promote automation in a qualified way, such as Lahar  . tajarat properties strives to be Pakistan's biggest real estate developer ever, guaranteeing the highest international standards, prompt execution, and lifetime customer loyalty. For further detail visit nova city islamabad   We now present 5 reasons to use marketing automation: 1. Content customization The relationship between lead and company should not be focused only on generalized automated emails. The content must be prepared with a focus on your lead's need so that you can qualify it in a nutrition rule in which every subject offered is essential and put your company as a natural connoisseur. In other words,  content personalization  must be thought of according to each target audience your company wants to relate to and achieve sales results. These contents can be offered in the form of videos, exclusive texts, e-books, and webinars. With automation, you automatically register profiles by collecting online data from your leads, who receive quality content in return, segmented by profiles identified in personalized forms. Read More: PropertyNews 2. Time saving  With the use of a content management platform, leads become part of a nutrition rule, in which they receive specific content according to interests stated in forms. Thus, by following the path of this ruler (open emails, watched videos, etc.) you can monitor the moment when the lead is, as well as whether you are interested or not in the content sent. In this way, you can change the content sent, as well as monitor the closing of this rule with a phone and approach to strengthen ties and make the sale. Thus, proving that marketing automation saves you time invested in unqualified leads for your business, for example. 3. Precise strategy with sales funnel With content marketing automation, scheduling interaction steps becomes possible based on existing leads. One more positive point, among these all, would be centered on the correct and effective process, thinking about the contact made by the sales team only after the lead goes all the way down the nutrition ruler with adequate and quality content. This lead path makes the sales strategy to be designed effectively, thinking from the perspective that the contact will only be made from the moment the prospect is prepared to make the first effective approach with the company. Remember: content must be delivered at the right time to the right  person . Read More: PropertyNews   4. Manage multiple accounts Do you own or work for an agency? So, you know what it's like to manage multiple accounts at the same time! We know that mistakes exist and often undermine the client's strategy. Post content from one customer to another's platform? No way! When we think of an integrated way of working, materialized in a digital platform, in which account management with blog posts, social network synchronization is no longer manual and becomes pre-scheduled, resulting in optimization, generates quality work. Your marketing team starts to plan and pre-define the post according to each customer and defined audiences, increasing productivity and income of each account. Furthermore, the metrics generated can be analyzed on the same platform, ensuring the accuracy of the collected data.  

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